Messages from Goodwill’s Leadership
Letters from Our CEO and Board Chair
Annual Message from Our CEO: Dale Monaghan
For over a half century, Goodwill has been changing lives for the better, strengthening families and communities through the power of work and the dignity of a job. We entered 2018 excited to continue to build on this legacy of good to create yet a greater positive impact within the communities we so proudly serve.
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Dale Monaghan
President and CEO
Annual Message from Our Board Chair & CEO
In 2018, Goodwill Industries of Alberta were able to create greater connections within the community, generating better engagement and creating meaningful employment opportunities for those we serve. We’re able to arrange space at the Edmonton Impact Centre for some of these partnerships like the innovative program of You Can Ride 2, Alberta Reads and our Commercial Services programs.
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Dale Monaghan
President & CEO
Kevin MacDonald
Board Chair
Who We Are
Goodwill Industries of Alberta is a non-profit social enterprise, strengthening people and communities, creating a positive impact across Alberta. Goodwill is one of the largest employers of people with disabilities in the province, enhancing lives through meaningful career development and job creation.
Goodwill’s positive input begins with a donation. The success of Goodwill’s retail operations and our capacity to strengthen the communities around us revolve around the generosity of people in those communities choosing to donate used household goods and clothing to Goodwill. These items donated to Goodwill are sold through Goodwill thrift retail stores, providing the community the opportunity to obtain quality items at a great value.
Goodwill is passionate about the Path to Employment. This program provides employment coaching and job training for individuals with disabilities through collaboration with local business and organizations.
Goodwill has been able to divert millions of kilograms from the landfill through the implementation of the Sustainability Action Plan. This plan initiated recycling through our glassware, ceramic, cleaning cloths and plastic initiatives, earning recognition from the Recycling Council of Alberta.
Goodwill believes and is passionate that our mission defines who we are. Our vision is our guiding light, steering us to success, while our values provide our moral compass.
Achieving Purpose
The Path to Employment
Career Connections
Goodwill @ Work
The Career Connections team has increased team engagement and collaboration to help play a key role in assisting Albertans’ with disabilities gaining and maintaining meaningful employment in their community.
Through an individualized Person-Centred plan, The Path to Employment program puts a focus on skill building, customizing work opportunities and job coaching. This helps support the needs of each individual.
Once a client achieves their independence, there is so much more they can do. Everything about inclusion sets them up for their future goals, as they are looking to gain the same opportunities as everyone else, discovering purpose, while participating in a team environment.
GFI Systems and Career Connections
Peter Kuttikat is one the successful participants from the Career Connections Path to Employment program.
How Goodwill Helps
Mike and Michael work at the Goodwill Industries of Alberta Corporate office. They have been provided an opportunity through the Career Connections program.
Impact Centre & Sustainability at Goodwill
This Year’s Sustainability Stories
“The concept behind the Impact Centre is all about sustainability.”
Making a positive impact on the environment
In 2018 the Goodwill Impact Centre celebrated its one year anniversary. It was a year of creating a positive impact on the environment, while providing employment for Albertans and Albertans with disabilities.
The Impact Centre has proved to be the future of Goodwill in Alberta and is home to several important aspects of the organization with a main focus on Sustainability.
Goodwill implemented its first Sustainability Plan in 2018 with the goal to incorporate sustainability into all areas of operations. This has translated into a greater diversion from the landfill and significant water and energy savings.
As a result of Goodwill’s commitment, 31,760 kilograms of plastics, 11,902 kilograms of glassware and 104,695 kilograms of paper were diverted from local landfills in 2018. Overall over 13 million kilograms were diverted from landfills with the diversion rate increasing to 81% from 78% the previous year. Waste bins have also now been removed from the donation centres and retail stores in the greater Edmonton region, as all waste is now centralized at the Impact Centre.
The success of the Goodwill Impact Centre in Edmonton has led the organization to pursue a similar venture in Calgary in the coming years.



Recycling Council of Alberta Environmental Stewardship
Since inception the Goodwill Impact Centre has been an example of good sustainability practices. In 2018, the facility was recognized by the Recycling Council of Alberta with the ‘R’s of Excellence’ award for outstanding reuse, recycle and re-purpose programs. The incredible impact won the Not-For-Profit award.
Goodwill’s extensive reuse and recycling program includes textiles, shoes, accessories, metal, books, paper, cardboard, toys, electronics, toner cartridges and furniture. Cotton T-shirts and towels that were unable to find a home through our retail stores are brought in to our Commercial Services division, where the team transforms them into cleaning cloths.
Different community partners and recyclers were brought together to forge synergies with the goal of reducing waste, while supporting Albertans with disabilities.
Commercial Services
Creating meaningful employment
Commercial Services is a division of Goodwill that provides innovative and cost-saving services for various companies in packaging, assembly and light manufacturing. This initiative is integral to Goodwill’s sustainability and creates meaningful employment for Albertans’ with disabilities.
One such program within the department is the re-purposing of donated terry cloths and t-shirts that do not find a home through our retail stores. The Commercial Services team cuts, rolls and transforms these items into cleaning cloths that are then sold at Goodwill’s retail stores and through local partners, including Hughes Carwash and North-Central Co-op.



Goodwill in the Community
Shared goals with a similar vision
Goodwill is proud to partner with different organizations throughout the community. The purpose of these partnerships is to work toward shared goals, while sharing a similar vision.
In 2018, Goodwill continued their partnership with College H.U.N.K.S., while fostering new relationships with Rohit Communities, Chappelle Gardens and ATB Financial. These are only a few of the important partnerships formed. Goodwill is grateful for all the organizations who assist with the mission of providing meaningful employment for Albertans’ with disabilities.
You Can Ride 2
You Can Ride 2 offers adaptive bicycles and services for children who require specialized training or equipment.
Alberta Reads
Creating a culture of reading is a collaborative effort, involving schools, educators, families, researchers, volunteers and community partners.
2018’s Major Goodwill Events
Another exceptional year of community engagement & growth at Goodwill Industries of Alberta
1 Year Anniversaries at Goodwill
Milestones were reached in 2018 at four locations across the province
In Calgary, the Beacon Heights retail store and Career Development Centre built on the success of their first year. In Edmonton, Goodwill on Whyte and SouthPark enjoyed the success of their recent moves, while the Amazing Impact Centre and Outlet Store marked one year as one of the most innovative centres of its kind in Canada.
Each location celebrated the anniversaries with customers, donors, partners and employees, showcasing the new modern look of Goodwill with an eye on the future.
Goodwill’s Board of Directors
Volunteers from throughout Alberta

Kevin MacDonald | Chair
Committee: Chair, Executive Ex-Officio, All

Larry Brownoff | Vice Chair
Committee: Governance

Jammi Rao | Executive Chair
Committee: Chair, Governance Executive

Meghan Unterschultz | Secretary
Committee: Governance Executive

Dorothy Chan | Treasurer
Committee: Chair, Finance and Audit Executive

Bikram Daulay
Committee: Finance and Audit

Sabrina Huot
Committee: Finance and Audit

Terri Muhlbeier
Committee: Finance and Audit

Brad Severin
Committee: Finance and Audit

Werner Pietrzyk
Committee: Finance and Audit

Paul Pryce
Committee: Governance

Jodi Tomchyshyn London
Committee: Governance

Mirande Alexandre
Committee: Governance

Dale Monaghan | President & CEO
Financial Report 2018
Goodwill is proud to be an equal opportunity employer. In a 2018 staff survey, 30% of Goodwill team members disclosed that they live with a disability. Goodwill spent $3,305,728 on management and administration, equal to 11.3% of total revenues. This means that 88.7¢ of every dollar earned goes directly into supporting our mission.
Thank You
Goodwill Industries of Alberta would like to extend gratitude to the following supporters:
- Able Maids
- Adira Kitchens & Counters
- Advance Book Bindery
- Alberta Canola Producers
- Alumni Affairs – University of Alberta
- Atlas Book Bindery
- Bon Ton Bakery
- City Neon Signs
- Craftsman Floors (ALTA) Ltd.
- Daniel Keown
- Diversity Technology Corp.
- Driven Fitness
- Granite Worx Inc.
- Heron Printing
- High Speed Printing
- Hughes Petroleum Ltd.
- Jasper Auto Parts
- Jon Miller
- Kyle Harper
- L & M Ditching Ltd.
- L. E. Silva Installations
- Layfield Geosynthetics
- Mukai Maromo
- Nedco, Division of Rexell Canada
- North Central co-op
- Rotex Supply Inc.
- Royal Furniture Refinishing
- Sara Camsell
- Screen Craft Industries Ltd.
- Sherwood Park Chevrolet
- Shopmen’s Local Union No. 805
- Simonet Woodworking
- Solv-X Enterprises Inc.
- Stevens & Associates Millwork
- Stromiga Inc.
- Telus Communications Company
- The Finish Line
- Tire Shop Plus
- Triple 6 Mechanical
- United Way of Alberta Capital Region
- West Star Signs
- Atco Structures & Logistics
- Blue Sea Philanthropy
- Calgary Stampeders
- Chapel Hats Canada
- CHIMP: Charitable Impact Foundation
- Clearpoint Benefit Solutions
- College Hunks
- Davies Park & Associates Inc.
- DCG Executive Search Services Ltd.
- Eddie’s Hang-Up Display Ltd.
- Edmonton Bicycle Commuters Society
- Edmonton Community Foundation
- EPCOR – Stefan Kreptul
- Edmonton Eskimos
- Fluid – A Junior Achievement company
- G Squared – Glori Meldrum
- GEEP
- Ian Swan
- JLL
- JRoss Recruiters Inc.
- June Hui-Chan Professional Corp.
- Leokadia Contracting Ltd.
- Livewell Benefit Specialists
- Olejnik Ryszard
- Penske Truck Leasing
- ReMax Real Estate Spruce Grove
- Russ Falk
- Sean Kerr
- SIRKit Ltd.
- Teanna Frederick
- The KPMG Foundation
- The Benevity Community Impact Fund
- The City of Spruce Grove
- Timothy Matthews
Goodwill is One of the Largest Employers of Albertans with Disabilities
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